Smartphone app looks to get tills ringing in Wellington

App developer Jack Thompson with Ian Stock, chairman of the Wellington Business Association.

App developer Jack Thompson with Ian Stock, chairman of the Wellington Business Association.

First published in News This is The West Country: Photograph of the Author by

PEOPLE can now get the most out of Wellington with the touch of a button.

An app for mobile phone and tablet users has been launched, bringing the facility to book a doctors’ appointment or take advantage of offers to your fingertips.

It is part of a plan to draw shoppers to the town and get the tills ringing in 2014.

Ian Stock, chairman of Wellington Business Association, said: “This marks a significant step in the marketing of Wellington and its town centre businesses to residents and visitors.

“The app enables retailers and others to use the latest technology to market their businesses and attract customers, for example by informing users of any special offers or sale items, or activities and events they may be holding.”

The ‘Wellington Town Guide’ app, available on iPhone and Android devices, was the brainchild of Wellington Business Association and developed by Town Guide Apps.

It shows details of all shopping and food and leisure services, as well as an A-Z listing of businesses, a town map and a section for special offers.

For those new to the area, it also features pages about Wellington, its history and special places of interest.

Developer Jack Thompson, from Town Guide Apps, said: “We’ve developed over 30 apps across the UK, including four others in Somerset.

“Businesses that don’t have their own website, for example, find it really useful to promote themselves.”

For Apple devices the app can be downloaded from the App Store, while Android users can access it from the Google Play app store.

It was sponsored by Taunton Deane Council and accountants BJ Dixon Walsh.

Trader Sam Parr, of Cloud 9 in Fore Street, said: “I think it’s a great idea. I’m not sure of its success rate in other towns but I know a lot of other places have one.

“Anything that promotes Wellington can only be a good thing.”

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